Andy Abbate

I'm Andy Abbate and I'll help you grow your business, increase your visibility and attract new customers!m here to

Andy Abbate's Bio:

Andy Abbate's Experience:

• Director of Communications at Carrfour Supportive Housing

  July 1996 - January 2002

  Created and implemented external and internal marketing and public relations campaigns, community outreach programs, special events, and new facility openings. o Gained support of Federal, State, and local officials, as well as community leaders through extensive campaign to garner support and funding for the use of supportive housing to combat homelessness in Miami-Dade County. Resulted in total support for funding requests and funds to establish 300 more supportive housing units.

• Director of Communications at Swiss Chalet Fine Foods

  August 1994 - July 1996

  o Rebranded company's image in celebration of their 40th Anniversary o Secured story placements in industry publications o Revitalized participation in trade shows and industry associations o Implemented formalized product demonstration and training programs

• Manager, Marketing Services at Eastern Financial Federal Credit Union

  June 1987 - August 1994

  o Developed marketing campaigns that exceeded growth objectives o Retained and supervised vendors including graphic artists, printers and suppliers o Handles all corporate collateral materials o Oversight of departmental budget and costs o Launched and produced campaigns for new products and financial services o Ensured all materials were accurate and complied with brand and regulatory requirements

• President at Tenbrook Associates Marketing & Public Relations

  January 2002

  Develop brand identity through various communications channels and implement innovative marketing strategies to boost sales, memberships, and charitable donations. Write and manage several press releases per week - Administer press inquiries, coordinate talent interviews, and gather 'background' information. Represent client firms on the market and among the public, as well as in front of the media - Handled all the queries of customers to offer the best possible solutions. Achievements o Built the company brand of Florida's oldest credit union by defining marketing strategy and executing PR effort - Developed ways in which the public image of the organization could be improved to generate more business opportunities. Resulted in 25% growth in deposits and loans over the next year, recognition as a five star credit union, and significant increase in the number and size of their sponsor companies. o Planned and organized proactive presence in several communication channels, including - Traditional media channels, online, social media, business/commercial events, conferences and industry meetings helping boost membership in several chambers of commerce by an average of 30%. o Through contacts with government officials, helped organize first of its kind trade missions from China and Brazil to Miami Free Zone. o Worked in collaboration with the media houses to develop new ways and strategies for attracting participants to a major non-profit for homelessness's awareness campaign for high school students. Resulted in several corporate sponsors and the largest ever rate of participation for the event.

Andy Abbate's Education:

• Saint John's University

  1970 – 1975
  Bachelor of Science (B.S.)